Tag Archives: social behaviour

New Review of practical Behavioral Economics by Cass Sunstein

New insights on behavioural economics by Cass Sunstein of Harvard Law School – the co-author (with Richard Thaler) of Nudge. Applying real-world behavioural economics, using choice architecture and default rules to beat biases In September 2010 David Cameron established a Behavioural Insights Team, nicknamed the “Nudge Unit” to see how to make practical use of […]

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